Digital Analytics Specialist
⚲ Warszawa
100–120 zł netto (+ VAT) / godz.
Wymagania
- Google Analytics
- Google Tag Manager
- Looker Studio
- Microsoft Power BI
- Google Search Console
- SQL
- BigQuery
Opis stanowiska
Nasze wymagania:
Proven experience with Google Analytics 4 (GA4), Google Tag Manager (GTM) and Looker Studio (formerly Google Data Studio).
Practical experience with session replay or behavioural analytics tools such as Hotjar or equivalent.
Demonstrated ability to develop dashboards and present insights in a clear, stakeholder-oriented manner.
Experience analysing conversion funnels, user journeys and campaign performance.
Strong analytical mindset with attention to data quality and validation processes.
Excellent communication skills and experience working with cross-functional teams (marketing, product, UX).
Mile widziane:
Familiarity with Power BI, Google Search Console, SQL / BigQuery, and experience with A/B testing and statistical analysis.
Relevant degree or equivalent professional experience in analytics, data science, marketing analytics, or a related discipline is preferred.
O projekcie:
We are seeking a meticulous and analytical Digital Analytics Specialist to enable data-driven decision-making across our digital platforms. The person in this role will provide actionable insights through ad-hoc and structured analyses, develop and maintain dashboards, validate tracking implementations, and collaborate closely with marketing, product, and UX teams to optimise user journeys, conversion funnels, and campaign performance.
Zakres obowiązków:
Design, implement and maintain measurement plans and tracking using Google Tag Manager and related tools.
Collect, process and interpret data from Google Analytics 4 and complementary analytics platforms to inform strategic decisions.
Develop and maintain interactive dashboards and reports in Looker Studio to communicate performance metrics to stakeholders.
Analyse conversion funnels, user journeys and campaign performance to identify opportunities for optimisation.
Conduct tracking validation and troubleshooting to ensure data quality and integrity across digital properties.
Perform ad-hoc analyses and structured analytics projects that translate data into clear recommendations for marketing, product and UX teams.
Use session replay and behavioural analytics tools (e.g., Hotjar or similar) to supplement quantitative insights with qualitative user behaviour evidence.
Collaborate with cross-functional teams to support A/B testing and other experiment designs, where applicable, and translate results into actionable guidance.
Oferujemy:
Remote work.
Opportunities for professional development and skills enhancement in digital analytics and data platforms.
Collaborative, cross-functional work with teams in marketing, product and UX.
Engagement in projects that influence digital strategy and customer experience improvements.
Unique TEAL culture, relationship- and respect-driven community, non-corporate atmosphere.
Agile approach and no bureaucracy.
Outstanding integration trips to various places in Europe for all employees.
Activities to support your well-being and health.
Luxmed Gold Extended medical care and Multisport Plus benefit.
Proven experience with Google Analytics 4 (GA4), Google Tag Manager (GTM) and Looker Studio (formerly Google Data Studio).
Practical experience with session replay or behavioural analytics tools such as Hotjar or equivalent.
Demonstrated ability to develop dashboards and present insights in a clear, stakeholder-oriented manner.
Experience analysing conversion funnels, user journeys and campaign performance.
Strong analytical mindset with attention to data quality and validation processes.
Excellent communication skills and experience working with cross-functional teams (marketing, product, UX).
Mile widziane:
Familiarity with Power BI, Google Search Console, SQL / BigQuery, and experience with A/B testing and statistical analysis.
Relevant degree or equivalent professional experience in analytics, data science, marketing analytics, or a related discipline is preferred.
O projekcie:
We are seeking a meticulous and analytical Digital Analytics Specialist to enable data-driven decision-making across our digital platforms. The person in this role will provide actionable insights through ad-hoc and structured analyses, develop and maintain dashboards, validate tracking implementations, and collaborate closely with marketing, product, and UX teams to optimise user journeys, conversion funnels, and campaign performance.
Zakres obowiązków:
Design, implement and maintain measurement plans and tracking using Google Tag Manager and related tools.
Collect, process and interpret data from Google Analytics 4 and complementary analytics platforms to inform strategic decisions.
Develop and maintain interactive dashboards and reports in Looker Studio to communicate performance metrics to stakeholders.
Analyse conversion funnels, user journeys and campaign performance to identify opportunities for optimisation.
Conduct tracking validation and troubleshooting to ensure data quality and integrity across digital properties.
Perform ad-hoc analyses and structured analytics projects that translate data into clear recommendations for marketing, product and UX teams.
Use session replay and behavioural analytics tools (e.g., Hotjar or similar) to supplement quantitative insights with qualitative user behaviour evidence.
Collaborate with cross-functional teams to support A/B testing and other experiment designs, where applicable, and translate results into actionable guidance.
Oferujemy:
Remote work.
Opportunities for professional development and skills enhancement in digital analytics and data platforms.
Collaborative, cross-functional work with teams in marketing, product and UX.
Engagement in projects that influence digital strategy and customer experience improvements.
Unique TEAL culture, relationship- and respect-driven community, non-corporate atmosphere.
Agile approach and no bureaucracy.
Outstanding integration trips to various places in Europe for all employees.
Activities to support your well-being and health.
Luxmed Gold Extended medical care and Multisport Plus benefit.
🔍 Dekoder Ogłoszenia
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Proven experience with Google Analytics 4 (GA4), Google Tag Manager (GTM) and Looker Studio (formerly Google Data Studio).
Oczekuje się, że kandydat będzie samodzielnie konfigurował i rozwiązywał problemy związane z tymi narzędziami, a nie tylko ich używał.
🔴
Demonstrated ability to develop dashboards and present insights in a clear, stakeholder-oriented manner.
Może oznaczać konieczność tworzenia prezentacji dla nietechnicznych odbiorców i tłumaczenia złożonych danych na prosty język.
🔴
Strong analytical mindset with attention to data quality and validation processes.
Kandydat będzie musiał samodzielnie dbać o poprawność danych i tworzyć procesy ich weryfikacji, co może być czasochłonne.
🔴
Excellent communication skills and experience working with cross-functional teams (marketing, product, UX).
Oczekuje się aktywnego udziału w spotkaniach i negocjacjach z różnymi działami, co może wymagać umiejętności zarządzania oczekiwaniami.
🔴
Familiarity with Power BI, Google Search Console, SQL / BigQuery, and experience with A/B testing and statistical analysis.
Chociaż są to 'mile widziane' umiejętności, ich brak może znacząco wpłynąć na ocenę kandydata w porównaniu do innych.