Product Manager (BIO&Specialty)
⚲ Warszawa
13 350–24 800 zł brutto / mies.
Opis stanowiska
Nasze wymagania:
University degree (preferably in Life Sciences, Marketing or Business related).
Minimum 5 years of experience in pharmaceutical marketing, including at least 3 years in Product or Brand Management.
Strong strategic thinking, analytical skills, and commercial acumen.
Proven experience in brand planning, product launches, and lifecycle management.
Understanding of market access, reimbursement, and healthcare stakeholder dynamics.
Ability to lead cross-functional projects and influence stakeholders in a matrix organization.
Excellent communication, presentation, and stakeholder management skills.
Fluent English, both written and spoken.
Proficiency in data analysis and Microsoft Office tools.
Zakres obowiązków:
Develop and execute brand strategy to achieve revenue, market share and profitability objectives.
Create compelling value propositions tailored to physicians, pharmacists, payers, and hospital decision-maker
Measure campaign effectiveness and optimize activities based on performance insights.
Lead cross-functional teams to deliver integrated commercial plans.
Lead strategic planning processes, including annual brand plans and long-range forecasts.
Drive lifecycle management initiatives to maximize brand value and patient access.
Analyze market trends, customer insights and competitive dynamics to identify growth opportunities.
Develop strategies to increase biosimilar adoption among healthcare professionals, payers, and healthcare institutions.
Identify barriers to biosimilar uptake and implement initiatives to address stakeholder concerns
Manage marketing budgets, sales forecasts and performance KPIs.
Collaborate closely with Medical Affairs, Market Access, Regulatory and Sales teams.
Build strong relationships and engage with key external stakeholders, in particular with KOLs ,healthcare professionals, health care officials .
Oferujemy:
Lunch card worth 450 zł per month
Laptop,
Medical care
Life Insurance
Retirement plan
Multisport or Kultura + card (co-financed by the employee)
Additional 2 days off
Language learning platform
University degree (preferably in Life Sciences, Marketing or Business related).
Minimum 5 years of experience in pharmaceutical marketing, including at least 3 years in Product or Brand Management.
Strong strategic thinking, analytical skills, and commercial acumen.
Proven experience in brand planning, product launches, and lifecycle management.
Understanding of market access, reimbursement, and healthcare stakeholder dynamics.
Ability to lead cross-functional projects and influence stakeholders in a matrix organization.
Excellent communication, presentation, and stakeholder management skills.
Fluent English, both written and spoken.
Proficiency in data analysis and Microsoft Office tools.
Zakres obowiązków:
Develop and execute brand strategy to achieve revenue, market share and profitability objectives.
Create compelling value propositions tailored to physicians, pharmacists, payers, and hospital decision-maker
Measure campaign effectiveness and optimize activities based on performance insights.
Lead cross-functional teams to deliver integrated commercial plans.
Lead strategic planning processes, including annual brand plans and long-range forecasts.
Drive lifecycle management initiatives to maximize brand value and patient access.
Analyze market trends, customer insights and competitive dynamics to identify growth opportunities.
Develop strategies to increase biosimilar adoption among healthcare professionals, payers, and healthcare institutions.
Identify barriers to biosimilar uptake and implement initiatives to address stakeholder concerns
Manage marketing budgets, sales forecasts and performance KPIs.
Collaborate closely with Medical Affairs, Market Access, Regulatory and Sales teams.
Build strong relationships and engage with key external stakeholders, in particular with KOLs ,healthcare professionals, health care officials .
Oferujemy:
Lunch card worth 450 zł per month
Laptop,
Medical care
Life Insurance
Retirement plan
Multisport or Kultura + card (co-financed by the employee)
Additional 2 days off
Language learning platform
🔍 Dekoder Ogłoszenia
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Ability to lead cross-functional projects and influence stakeholders in a matrix organization.
Będziesz musiał przekonywać ludzi, którzy nie podlegają Ci służbowo, do realizacji Twoich celów, co może być frustrujące i czasochłonne.
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Develop and execute brand strategy to achieve revenue, market share and profitability objectives.
Oczekuje się od Ciebie osiągnięcia konkretnych, mierzalnych celów biznesowych, a nie tylko tworzenia strategii.
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Create compelling value propositions tailored to physicians, pharmacists, payers, and hospital decision-maker
Musisz umieć przekonać bardzo zróżnicowane grupy odbiorców, z których każda ma inne priorytety i potrzeby.
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Measure campaign effectiveness and optimize activities based on performance insights.
Będziesz odpowiedzialny za analizę danych i podejmowanie decyzji na ich podstawie, co wymaga umiejętności analitycznych i proaktywności.
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Drive lifecycle management initiatives to maximize brand value and patient access.
Oczekuje się od Ciebie aktywnego zarządzania produktem przez cały jego cykl życia, w tym wprowadzania zmian i strategii odświeżania.