Senior Content Strategist (Headless CMS & Digital Experience)

Nasze wymagania:
Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
5–7 years of experience in content strategy, content governance, and digital content management.
Strong knowledge of web content best practices, including SEO, accessibility, UX, and content design.
Proven experience collaborating with diverse stakeholder groups and leading complex content initiatives.
Hands-on experience with headless CMS platforms and modern content management practices.
Excellent writing, editing, and proofreading skills with exceptional attention to detail.
Strong communication and interpersonal skills, with the ability to work effectively with both business and technical teams.
Analytical mindset with excellent problem-solving abilities.
Experience making data-driven decisions and effectively prioritizing work in a fast-paced environment.
Strong organizational and project coordination skills.

O projekcie:
For our client, a global leader in the chemical industry, we are looking for an experienced Content Strategist to join a large-scale digital transformation initiative. In this role, you will be responsible for defining and driving the content strategy across a global digital ecosystem, ensuring content aligns with business objectives, delivers a consistent user experience, and effectively engages target audiences.
You will work closely with cross-functional business, marketing, and technical stakeholders to establish scalable content governance, optimize digital content operations, and support the evolution of modern digital platforms powered by a headless CMS.

Zakres obowiązków:
Develop and implement a comprehensive content strategy aligned with business goals and user needs.
Define content standards, governance processes, workflows, and success metrics in collaboration with cross-functional teams.
Establish and maintain content governance policies covering the entire content lifecycle, including review, approval, maintenance, and archiving.
Continuously improve content quality, consistency, and operational efficiency.
Partner with business, marketing, and technical teams to deliver content initiatives aligned with organizational objectives and brand guidelines.
Design and implement scalable content structures within the CMS environment.
Ensure consistent messaging across digital channels and customer touchpoints.
Provide guidance and best practices on content governance and content management.
Monitor content performance and analyze KPIs to identify optimization opportunities.
Support the complete content lifecycle, from planning and creation through maintenance, optimization, and retirement.
Promote a data-driven approach to improve content effectiveness and user engagement.
Manage and optimize content processes within a headless CMS environment.
Maintain content models, taxonomy, and metadata standards to enable content reuse and scalability.
Conduct regular audits of content governance processes and CMS usage.
Support the implementation of new digital platforms while ensuring compliance with established standards.
Collaborate with technical teams to ensure seamless CMS integration and platform performance.
Deliver onboarding sessions and training for content authors and business users.
Stay up to date with industry trends and emerging technologies, recommending improvements where appropriate.